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“CSR creates value for all the stakeholders involved”

Prafulla Kumar Gupta, Director, HR, GAIL, believes that CSR can play an instrumental role in shaping the growth trajectory of the country, especially for those living at the fringes of social growth and development

Updated: Mar 13, 2018, 04.08 PM IST
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Prafulla Kumar Gupta, Director, HR, GAIL, believes that CSR can play an instrumental role in shaping the growth trajectory of the country, especially for those living at the fringes of social growth and development

Both the company and the community benefit from CSR initiatives. Do you subscribe to this?

We firmly believe that all stakeholder groups, including the organisation itself benefit from the different CSR interventions implemented in the vicinity of our operational areas. A core and direct outcome of implementing holistic CSR interventions is reduction of conflict among Project affected persons (PAPs). However, the overall impact of CSR among the stakeholders though not always measurable in immediate, visible and tangible terms, has often far reaching, long term and sustainable results. Knowledge enhancement, capacity building, resource management, advocacy and awareness, promotion and preservation, environmental stewardship, goodwill generation - the nature of benefits and outcome are varied and manifold depending on the objectives and design of the programme. We draw inspiration from our vision statement 'value creation for all stakeholders and environment responsibility'. We strongly believe that CSR can play an instrumental role in shaping the growth trajectory of the country, especially for those living at the fringes of social growth and development.

Can you discuss your company's CSR journey?

GAIL (India) Ltd was incorporated in August 1984 as a Central Public Sector Undertaking under the Ministry of Petroleum and Natural Gas. The company has grown and diversified across the value chain to become an integrated gas major since and it is in recognition of its contribution to the economy, that it was accorded with Maharatna Status, by the Government in 2013, making it the youngest PSU in this category. As a corporate in the Public Sector space, GAIL made an early start towards a structured CSR in the year 2001-02 itself. We created a separate CSR department with dedicated people's resource, a policy framework and earmarked a percentage of the profit towards social activities. Welfare programmes for the community, which were hitherto getting covered under the Government's mandate of Special Component Plan (SCP) and Tribal Sub Plan (TSP), were given a more holistic and integrated implementation under a CSR policy. This trajectory received a further fillip with the issuance of DPE CSR Guidelines in 2009-10 and the adoption of the Companies Act, 2013. Today, the company spends over 2% of the aggregate of PBT of the previous three financial years, on carefully chosen and meaningful welfare projects for the benefit of underprivileged.

What are your CSR's key focus areas?

Through an integrated umbrella of creative thinking, strategic blueprints, prudent partnerships and balanced resource allocation, the CSR programme of GAIL has endeavoured to provide a shot in the arm to the state's ideal of inclusive and equitable social development. In alignment with the Schedule VII of the Companies Act, 2013, GAIL has identified seven focus areas for implementation of its CSR interventions, including Arogya,Ujjwal, Kaushal, Unnati, Sashakt, Saksham, and Harit. Apart from these, GAIL has adopted the Government's 'Swacch Bharat Abhiyaan' and promoting health and sanitation facilities, etc. GAIL has championed the cause of sports by scouting and grooming talent from rural areas for the Olympics 2020 as part of the GAIL Raftar.

At the core of all our CSR programmes lies the inherent philosophy- CSR from the heart. It is this deep well of belief that we draw our inspiration and strength from, and from where our commitment and passion for CSR comes.

We are extremely fortunate to have a visionary management who drive our CSR. The projects are approved and regularly monitored by the CSR Committee of the Board. The CSR team is led by ED (CC & CSR). She has spearheaded the entire gamut of the CSR activities with great passion and dedication. All CSR interventions are implemented by a competent team who is well versed with project sensitivities at the middle management level and ably supported by talented professionals.
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