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Eros Now launches on Apple TV

The deal with Apple TV will allow Eros Now to showcase its repository of Bollywood and regional language films and music videos, across Apple TV's presence in 80 key countries.

, ET Bureau|
Updated: Jun 08, 2016, 07.43 PM IST
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The deal with Apple TV will allow Eros Now to showcase its repository of Bollywood and regional language films and music videos, across Apple TV's presence in 80 key countries.
The deal with Apple TV will allow Eros Now to showcase its repository of Bollywood and regional language films and music videos, across Apple TV's presence in 80 key countries.
MUMBAI: Eros Now, the digital over-the-top distribution service of Eros International, has expanded availability of the service to the Apple TV media platform.

The deal with Apple TV will allow Eros Now to showcase its repository of Bollywood and regional language films and music videos, across Apple TV's presence in 80 key countries including the USA, UK, India, Canada, Australia, and Malaysia.

The service includes features such as full length movies, thematic curated playlists, English and Arabic subtitles for movies, music video playlists, regional language filters, video progression (users can continue watching a title they were watching on TV, mobile, tablet or computer) and access to a Watchlist of titles discovered on any media platform that Eros Now is available on.

Rishika Lulla Singh, CEO - Eros Digital said, "We are pleased to announce Eros Now’s further expansion to additional media platforms offered by Apple. With the success of our iOS application on iPhone and iPad, we are strengthening our connection to our subscribers who are using Apple's products everyday by now bringing a compelling array of Bollywood and regional language content to their living room."

The app is already available across smart TV platforms including Android TV, Samsung, Chromecast and Amazon's Fire TV.
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