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CopyKat: Did Kim Kardashian inspire Katrina Kaif's new make-up line?

Another case of Bollywood getting ‘inspired’ by Hollywood?

ET Online|
Updated: Oct 16, 2019, 07.58 PM IST
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'Inspiration' or 'plagiarism'? Why is Katrina's advertisement art similar to that of Kim Kardashian?
'Inspiration' or 'plagiarism'? Why is Katrina's advertisement art similar to that of Kim Kardashian?
NEW DELHI: Hours within the launch of her new make-up line, ‘Kay’, actress Katrina Kaif got into a new controversy.

Earlier this evening, an anonymous Instagram handle, Dietsabya, shared a post comparing promotional pictures of reality TV star Kim Kardashian’s make-up line - KKW X Winnie Collection - in association with Winnie Harlow, and Kaif’s ‘Kay’ side-by-side.

The picture was captioned: “Gandi art direction or coincidence? Choose one #dietsabya #beauty #dietbeauty #tooclosetohome”. The Instagram post has already garnered over 4,500 likes.


From the picture, it seems that the concept used for the advertisement of Katrina’s make-up line bears an uncanny resemblance to that of Kardashian’s.

For the uninitiated, ‘KKW Beauty’, launched in 2017, is one of Kardashian’s most successful ventures. She also has other businesses such as KKW Fragrance, SKIMS, among others.

After the launch of her make-up line, earlier this morning, Kaif said that make-up has been an innate part of her life and she has always dreamt of creating a beauty line.

Is this another case of Bollywood getting ‘inspired’ by Hollywood?

Kim Kardashian's 'Maang Tikka', Meghan Markle's Tiara: Precious Stones That Sparked Controv...

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The Gem Of Trouble

15 May, 2019
Entrepreneur Kim Kardashian (L) was criticised for wearing a 'maang tikka' to a church service. A look at other times that a piece of jewellery sparkled for different reason.
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