The Economic Times
English EditionEnglish Editionहिन्दीગુજરાતી
| 13 July, 2020, 11:16 AM IST | E-Paper
Search
+

Instagram launches 'Guides', partners with Deepika Padukone to share tips about well-being & mental health

Synopsis

Guides have their own section in a user's profile, just like IGTV.

In India, Deepika Padukone, along with her The Live Laugh Love Foundation, has curated this guide.
NEW DELHI: Facebook-backed mobile app Instagram has been trying to make the lives of people simpler who are currently struggling due to the coronavirus outbreak-induced lockdown.

The photo-sharing app launched its new feature 'Guides', that allows users to easily access recommendations, tips, advice and other content from their favourite creators, public figures, organizations and publishers.

To beat the lockdown blues, the social media platform had decided to focus on wellness content as several people are currently dealing with mental health issues because of the pandemic.

As a part of the ongoing Mental Health Awareness month, in India, Instagram joined hands with Deepika Padukone and The Live Laugh Love Foundation (TLLLF) for this initiative. The 34-year-old actress founded TLLLF in 2015 to spread awareness about mental health.

The 'Wellness Guide' is Instagram's new feature to keep people inspired during these tough times.Agencies
The 'Wellness Guide' is Instagram's new feature to keep people inspired during these tough times.

Padukone said that the past several weeks have not only been 'exceptionally unusual', but also very difficult, with everyone facing the fear of uncertainty about the future.

The 'Piku' actress added that she wants to share how she is nurturing her mental health amid the pandemic.

"I am sure we all agree that the past several weeks have not only been exceptionally unusual but also very difficult; uncertainty about the future, loss of livelihoods, and the inability to be around family and loved ones, are just a few of the challenges facing us.

"And situations such as these often lead to or aggravate mental illness. I look forward to sharing with all of you some of the things I've been doing over the past several weeks to nurture my mental health, and I hope you find them useful too," she added.

Globally, Instagram is enabling public figures and creators to connect with expert organisations to share resources during these uncertain times.

Guides have their own section in a user's profile, just like IGTV. When viewing a Guide, users can see posts and videos that the creator has curated, paired with helpful tips and advice.

Users will also be able to share a Guide to their story or in Direct by tapping on the share button in the upper right corner.

Say Goodbye To Work Worries: 5 Natural Methods To Beat Stress

Autoplay
1 of 6

Simple Stress-Buster Hacks

A recent study by Optum found that 46% of the Indian workforce reports suffering from some form of stress.Don't let your busy and stressful worklife take a toll on you. Excessive stress can have a negative effect on your body, mood, as well as behaviour, ranging from headaches, anxiety, fatigue and irritability.Dr Hariprasad, Ayurveda Expert at The Himalaya Drug Company, shares natural methods to cope with stress:

Also Read