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Watch out for the influencer virus

As region, climate and even age is no bar, it is the deadliest contagion of our times.

ET Bureau|
Sep 23, 2019, 08.26 AM IST
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Agencies
influenza
The influencer virus is often actively boosted by co-morbid factors like oniomania — also called shopaholicism — and fadophilia.
Unlike its homonymous cohort, the influencer virus — a thoroughly modern pathogen whose advent closely coincided with the spread of the Internet — is notably non-seasonal. Indeed, unlike plain old influenza, once it takes hold of people in a geography, the influencer virus is not easily dispelled or even curbed. And its consequences really depend on how individuals react to it: if they are resilient, the effect is minimal, but if they are susceptible — gullible — it can be highly dangerous. In particularly intense infestations, the insidiously spreading bacillus can trigger notable changes in attitudes and actions, leading to unpredictable after-effects. Worse still, the influencer virus is often actively boosted by co-morbid factors like oniomania — also called shopaholicism — and fadophilia.

As it has no specific breeding ground, nor is it dependent on climatic conditions or age factors, this virus is arguably the most deadly contagion of our times. Moreover, there is still no clinically proven antidote, vaccine or even an anti-influencer filter available. The best recourse is to dodge locations where infection is most likely, but as it flourishes in social media — which is practically unavoidable these days — everyone is at risk. Keeping a pill or two of common sense handy and not letting flu-induced fever rise is the only hope.
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