CAMS launches edge360, a comprehensive platform for mutual fund distributors and advisors
The platform’s features are designed to address the need-gaps of distributors in terms of data and reports.
The platform’s features are designed to address the need-gaps of distributors in terms of data and reports, eliminate the need for multiple utilities to manage their business operations and bring a new level of digital ease and convenience for transactions and investor services.
edge360 is a comprehensive solution to enable distributors have faster access to transaction status at every step with the ‘Live Status Tracker of transactions’, generate investor statements, do seamless transaction initiation and monitor their brokerage revenue using multiple parameters. Distributors can also map their operations at an organization as well as hierarchical levels.
“At CAMS, we are committed to delivering convenient and user friendly services by leveraging technology. edge360 is our endeavour to bring operational ease and efficiency to intermediaries’ operations. This next generation platform offers on-demand, accurate information and unique features such as one-click data entry, end-to-end paperless KYC with built-in digital investor consent to help enhance productivity," says Anuj Kumar, President and Chief Executive Officer – CAMS.
“Distributors can leverage the smart modules of edge360 for better business visibility, sales planning and campaign management to augment their business growth” adds Kumar.
The platform will assist distributors to provide anytime, anywhere service using the integrated communication engine to deliver a variety of statements and alerts. edge360 is open for distributors and registered investment advisors empaneled with any of the 16 mutual funds serviced by CAMS.