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The code with which TCS, Infosys, and Indian IT keep defying the doomsayers: retrain, retool, revalue
The code with which TCS, Infosys, and Indian IT keep defying the doomsayers: retrain, retool, revalue
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Strategy

The code with which TCS, Infosys, and Indian IT keep defying the doomsayers: retrain, retool, revalue

Concept by Jochelle Mendonca and Muhabit ul haq

Synopsis

From time to time, experts have prophesied the demise of Indian IT, but the industry has continued to flourish. What is the secret of the resilience of Indian IT companies? They constantly upgraded themselves to stay on top of evolving technologies, but what made all the difference was their focus on one critical metric.

“We don’t want a Kodak moment,” says TCS chief operating officer NG Subramaniam, alluding to the advertisement tag line for the camera company of yesteryear. What Subramaniam was getting at was how the pioneering company, which till the turn of the century was a leader in photographic film, was disrupted by digital imaging. It is now Indian IT industry that faces a similar prospect.After the Y2K boom — when millions of lines of computer code had
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