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Goibibo introduces new login feature via WhatsApp

This first-of-its-kind Whatsapp login authentication will help mobile web users to log in without needing to remember password, keying in a one time password or mobile number, the company said in a statement.

, ET Bureau|
Updated: Aug 02, 2018, 04.33 PM IST
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Goibibo currently offers features like seat and meal selection, auto check-in and hotel reviews and images collection through WhatsApp built-in Android APIs.
NEW DELHI: Goibibo said on Thursday it has launched a new WhatsApp integrated solution, allowing its users to sign-in to Goibibo on mobile web via WhatsApp. This first-of-its-kind Whatsapp login authentication will help mobile web users to log in without needing to remember password, keying in a one time password or mobile number, the company said in a statement.

Anshuman Bapna, chief product officer, Goibibo said: “We are a mobile-first company and we want to leverage the mobile ecosystem to its fullest to make online travel booking experience even more convenient. Given the ubiquitous usage of Whatsapp among Indians, it was a natural choice for us to build this feature to help people access the platform without the fuss of remembering complex passwords and punching in OTPs”

Goibibo currently offers features like seat and meal selection, auto check-in and hotel reviews and images collection through WhatsApp built-in Android APIs.

The WhatsApp flight seat selection feature introduced by Goibibo in January this year was for flight booking and seat selection and gave travellers the ability to choose their desired flight seat just on Whatsapp.

In a seperate development, WhatsApp announced that it is launching its first revenue generating product in India for enterprises to interact directly with customers which will debut with Goibibo's parent company MakeMyTrip.


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